This week, a new AR-centric social networking app launched, which will let users pull up their friends' profiles by pointing their smartphone camera at them. Called Octi, the app will let people make a personal profile by choosing photos, favorite songs from Spotify, fun links from YouTube, and sticker-like custom messages. Instead, they'll hover around you as a halo of thumbnail-sized icons whenever someone with the app on their phone points their camera at you. Octi uses facial recognition software to identify whether someone you point your camera at has a profile, and will automatically pull it up as an AR overlay if you're already connected as friends. The app will also let you add new friends by pointing your camera at someone and then send them a friend request, so long as they have a profile with Octi.